Apple Allegedly Developing Smart Glasses to Compete with Ray-Ban Meta Glasses

Wow, so — where do we even start with this? Apple’s got this sneaky project cooking up some smart glasses. Heard it from Mark Gurman over at Bloomberg. They’re apparently trying to take on those Ray-Ban Meta Glasses. Gotta love a tech rivalry, right?

Here’s the thing: Apple’s whipping up a chip for these glasses. Borrowed a page from their own Apple Watch tech, focusing on sipping power slowly. It’s all about making sure you’re not lugging around a device that dies before lunch. They’re even gonna juggle multiple cameras — sounds like an action movie in the making.

Anyway, mass production isn’t happening just yet. We’re talking late 2026 or maybe 2027, fingers crossed, because who knows, right? Seems Taiwan Semiconductor, their chip-making buddy, is on the job.

Oh, and get this. Gurman says they’re thinking about non-AR smart glasses. Like, ones with cameras that scope out your environment and then use AI to, I dunno, do smart things? It’s kind of like the Meta version, except Apple’s not quite sure what their spin’s gonna be. Guess they’re waiting for their AI tech to catch up or something.

Tim Cook? Man’s obsessed. He’s got his sights set on Meta like a hawk, wants to beat them to the AR punch. It’s not just about slapping some tech into a pair of shades. It’s a whole saga. Makes you wonder what his whiteboard looks like.

Now, if you’re wondering what these things do — Meta’s version, at least — you can listen to music, snap pics, make calls, and chat with a voice assistant. The 2023 model did so well, they’re already plotting the next one with a heads-up display. Keep an eye out for that.

But here’s the kicker: Companies like Apple, Google, and Meta want to make AR glasses that can basically transform reality. Think Iron Man’s HUD, but for everyday folks. That needs top-tier sensors, displays, the works. We’re talking batteries that act like endurance athletes and processors that don’t throw a fit from the workload.

Pretty wild stuff, if you ask me. How far we’ve come from the good ol’ days of glasses just helping folks see better. Ah, progress.