Brilliant Labs Set to Launch Next-Gen Smart Glasses on July 31st

Okay, let’s talk smart glasses. Brilliant Labs—heard of ‘em? It’s like the cool kid in the tech school no one saw coming. Founded back in 2019, they’re about to drop a new pair of fancy specs at month’s end. And this isn’t their first rodeo. They’ve had a couple of gadgets out before.

So rewind to 2023, and they rolled out Monocle. Picture this: a tiny screen you could just clip onto whatever you’re already wearing. Handy, right? Then they revamped it all with something called Frame, which sounds more like an art piece than tech, but hey, I’m not the one naming these things. Imagine a light, slim beast, under 40 grams. Anyway — wait, where was I?

Oh, right. Frame was designed to be almost like a digital sidekick, with AI models that could answer questions and translate stuff on the fly. Need to know the name of the weird plant you’re staring at? Frame’s got your back. Or at least, that’s the idea.

Fast forward to now: they’ve got something brewing for July 31st. Details? Yeah, not much to go on, but word is, the CEO’s chatting it up on some subreddit. Maybe has a new look too? The suspense is killing me, and I’ll be hawk-eyeing the AR subreddit for gossip.

Meanwhile, around the smart glasses block, things are sizzling. Meta’s teaming up with EssilorLuxottica to spice up Oakley Glasses (and that name is a mouthful), and Xiaomi’s throwing its AI Glasses into the ring too. Oh, and don’t forget Google’s got something cooking with Warby Parker — sounds posh, right?

Now, Brilliant Labs might have had the upper hand with built-in displays so far, but it looks like Google’s plotting something similar. Rumor mill says Meta might be in on this too, with some added wrist bling for controls. It’s gonna get crowded in the smart glasses scene pretty soon. Can’t wait to see who blinks first, literally.